Become an Affiliate

We invite publishers, streamers, affiliates and marketing partners to join our affiliate programme. We build straightforward commercial partnerships that let you monetise audiences across sports betting and casino content. We handle tracking, reporting and payments so you can focus on content and growth.

What the programme is for

Our affiliate programme is designed to connect content partners with a regulated sportsbook and casino platform. We provide a reliable way for partners to monetise traffic, promote events and grow long-term relationships without managing operations or compliance on their own.

Partnership benefits

We keep the proposition simple and practical: clear tracking, dedicated partner support, and a suite of marketing assets you can use across channels. Our setup is suitable for review sites, streamers, social channels, email publishers and paid media partners.

Partners benefit from flexible linking options, creative resources and regular commercial offers that are easy to integrate into streams, videos and editorial content.

Commission structure

We offer flexible commercial models to suit different partner types. Options include revenue-share arrangements, one-off acquisition rewards and hybrid combinations. We discuss the best structure during onboarding and adapt commercial terms to reflect long-term performance and traffic quality.

No single model fits every partner, so we work with you to match incentives to your channel and audience behaviour while keeping terms clear and fair.

Tracking and reporting transparency

Tracking is handled via a secure affiliate platform with unique tracking links and sub‑IDs for campaign-level visibility. Partners get access to a real-time dashboard showing clicks, registrations and activity so you can measure performance quickly.

We provide downloadable reports for reconciliation, clear conversion definitions and routine checks to guard against invalid activity. If you have questions about data, our team will run through reports with you.

Marketing tools and support

Partners receive a ready-to-use asset library including banners, landing pages and deep links. Creatives are supplied in common sizes and formats for desktop, mobile and live streams. We also support bespoke creative requests for higher-volume partners.

Each partner has a single point of contact for campaign setup, tracking help and commercial reviews. Our onboarding process covers technical integration and best-practice guidance for compliance and responsible promotion.

Long-term cooperation

We focus on building enduring partnerships. That means regular commercial reviews, tailored offers for high-performing partners and open communication about product updates. We treat growth as a shared objective and look to optimise campaigns together over time.

If you represent an audience and want to explore a partnership, get in touch with our affiliate team and we will run through the options that best suit your channel.